Amarillo’s Digital Architect Since 2002

Since 2002, I’ve been building the digital infrastructure of Amarillo. From the early days of colorizing Yellow Page ads at the South Georgia Center to architecting complex banking frameworks, I provide high-end WordPress solutions where performance isn't an afterthought—it's the foundation.

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The 3-Second Rule, Speed as a Strategy

In a mobile-first world, beauty means nothing if it doesn't load. I build websites with a strong web flow that prioritizes the Google 3-Second Rule. My designs are engineered for speed first, aesthetics second, ensuring your customers stay on the page and out of your competitor's hands.
Your site launch includes direct submission to Google Search Console and Google Analytics. I ensure the plumbing is correct from day one. For businesses looking to scale, I offer monthly SEO and Marketing retainers to keep you at the top of the Panhandle’s search results."

From Big Stuff to Banking Frameworks

I don’t just use tools; I build them. My background includes:
  • eCommerce Pioneering: Built full-scale stores like TheKnifeStore.com and Coolhorse.com.
  • Institutional Security: Developed ADA-compliant, federal-standard frameworks for a variety of banks from Wellington State Bank, Murphy Wall, and Kensington Bank. Just to name a few.
  • SEO Legacy: Founded the PPC and online marketing departments at Eric Spellmann, one of Amarillo’s first dedicated firms.

RECENT NEWS

GEO: Visibility in the Age of Generative AI

Traditional search engines are evolving into Generative Engines. GEO services ensure businesses are included in AI-generated summaries and recommendations. By focusing on brand mentions, authoritative citations, and hyper-local relevance, businesses can optimize their digital footprint so that AI-driven search results prioritize the Amarillo business over the competition.

AEO: Dominating the Era of AI Answers

In 2026, search is a conversation. If a customer asks their AI, "Who is the best web designer in Amarillo?", will your business be the answer? Through Answer Engine Optimization (AEO), data and content are structured to be the primary source for AI assistants. This moves businesses beyond the link and turns brands into the definitive local authority that AI models trust and cite.

SEO Built on Authority

This process builds Topical Authority. Following Google’s guidelines, content is created that proves skill. By aligning a site’s technical SEO with high-value, expert-led content, search engines are signaled that a business is the most credible professional in the Texas Panhandle.

WEBSITE SPOTLIGHT

Marble Depot Inc.

Marble Depot Inc.

We’re proud to showcase the Marble Depot Inc website. This build is using custom code with absolutely no pre-made templates.

Amarillo’s Trusted Digital Authority

Specialized, data-driven audits to strengthen your online visibility. Ready to dominate local search? Contact us for a consultation.

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Full Stack Computing introduces local business in the Texas Panhandle to modern technology and internet practices. We're deteremined to introduce Amarillo and it's surrounding areas to today's website standards and practices to assist businesses function, be found online, and operate with all the tools you need.
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